Your pinned tweet serves as the constant display on your profile.
When executed well, it becomes a catalyst for converting visitors into followers.
Ideally, this should be a thread as it offers readers a comprehensive view of your essence.
Thereby upping the likelihood of gaining followers.
There are just two tweet types suitable for display:
Story threads/long posts delve into personal experiences, fostering relatability, trust, and authority, consequently boosting follower count.
The most compelling story threads/long posts narrate a transformation undergone—going from rags to riches, unfit to fit, anxious to confident, and the like.
These zero-to-hero anecdotes showcase your journey, giving readers a compelling reason to hit that follow button.
Here’s an example of a story thread/long post:
Value threads/long posts are educational narratives within your niche.
They simplify concepts, discuss pitfalls to avoid, or demonstrate how to accomplish tasks.